Stuff You Should Know Patrimoine net 2026
Dernière mise à jour July 24, 2026
As of 2026, Stuff You Should Know has an estimated net worth of $10.8 Million, computed year by year from public earnings records and published rates. Every input, rate, and source behind the number is on this page.
Calculation
- Accords d'émission et de licence signalés, chacun avec une citation
- Années sans chiffre publié modélisé à partir des rapports sur les transactions pour le même stade de carrière
- Enjeux commerciaux estimés à partir des valorisations publiées et d’un faible multiple de revenus
Fast Facts
| Birthdate | n/a (Clark 1976, Bryant 1971) |
|---|---|
| Birthplace | Georgia |
| Breakthrough | Stuff You Should Know launch |
| Best Known | Stuff You Should Know |
Who Is Stuff You Should Know?
Stuff You Should Know was born n/a (Clark 1976, Bryant 1971) in Georgia, best known for Stuff You Should Know. The earnings behind Stuff's net worth come from iHeart podcast talent pay, both hosts, Book royalties, and Live touring and speaking, both hosts.
The model tracks Stuff's earning years from 2012 to 2026, with the biggest single year in 2025 at about $4.2 Million of gross income. After representation fees, taxes, and living costs, what stays invested compounds at market returns into an estimated $10.8 Million today.
Data
Chaque ligne ci-dessous est calculée à partir des données publiques et des tableaux de tarifs publiés sur notre page méthodologie. Confiance: Catégorie C. Les chiffres documentés ne couvrent qu’une petite partie de ce chiffre, de sorte que la majeure partie est modélisée à partir de taux publiés et de comparables (les notes vont de A, principalement documentées, à C, principalement modélisées).
The Calculation
| Line | Amount |
|---|---|
| Revenue | |
| iHeart podcast talent pay, both hosts (modeled) Combined pay for both hosts. The show runs about 30 million monthly downloads, roughly a sixth of iHeart's podcast volume, and iHeart's podcast segment did about $435M of revenue in 2024. Critically Clark and Bryant are talent, not owners: the show's parent changed hands four times (Discovery, Blucora, Stuff Media, then iHeart's reported $55M purchase in 2018) and they never appear as sellers, which caps this to a talent share of ad revenue. (iheartmedia.com) | $27,600,000 |
| Book royalties (modeled) Stuff You Should Know: An Incomplete Compendium (Flatiron, 2020) was a New York Times bestseller for four weeks by the hosts' own account. Advance and royalties are not public, so the lane is front-loaded to the launch and tapers. (amazon.com) | $825,000 |
| Live touring and speaking, both hosts (modeled) Their booking agency lists a joint fee of $30,000 to $50,000 an engagement. They tour theatres including a 2026 five-city Canada run through rooms like Massey Hall. 2020 is cut for the shutdown. (allamericanspeakers.com) | $2,770,000 |
| Retour sur investissement de l'épargne mixed portfolio: 55% actual 60/40 securities returns (taxed) + 45% US long-run home-price rate on the rest | $1,967,687 |
| US co-host housing basket (modeled, combined) appreciation, estimated estimated $1,500,000 purchase in 2012 (Two-host show page; combined housing interest modeled, not a single deed), 4.5%/yr US appreciation, net 7% selling costs; the purchase itself is already counted in savings (iheart.com) | $1,083,463 |
| Expenses | |
| Frais de représentation modeled podcaster counsel/agent take (8% of gross) | -$2,495,600 |
| Taxes Taux effectifs US-CA, année par année | -$12,989,250 |
| Dépenses personnelles taux d’épargne mesurés des ménages en fonction du revenu | -$7,948,655 |
| Valeur nette estimée | $10,812,645 |
Patrimoine net Over Time
Solde modélisé à la fin de chaque année, correspondant au tableau année par année ci-dessous.
Année par année
| Year | Income | Frais de représentation | Taux d'imposition | Spent | Saved | Balance |
|---|---|---|---|---|---|---|
| 2026 | $2,125,000 | $170,000 | 45% | $526,872 | $548,378 | $10,812,645 |
| 2025 | $4,250,000 | $340,000 | 45% | $1,053,745 | $1,096,755 | $8,998,583 |
| 2024 | $4,050,000 | $324,000 | 45% | $1,004,157 | $1,045,143 | $7,365,330 |
| 2023 | $3,750,000 | $300,000 | 45% | $929,775 | $967,725 | $5,852,223 |
| 2022 | $3,250,000 | $260,000 | 45% | $805,805 | $838,695 | $4,483,200 |
| 2021 | $2,850,000 | $228,000 | 45% | $706,629 | $735,471 | $3,910,980 |
| 2020 | $2,620,000 | $209,600 | 45% | $649,603 | $676,117 | $2,928,900 |
| 2019 | $2,050,000 | $164,000 | 45% | $508,277 | $529,023 | $2,096,969 |
| 2018 | $1,600,000 | $128,000 | 45% | $396,704 | $412,896 | $1,417,144 |
| 2017 | $1,300,000 | $104,000 | 47% | $310,601 | $323,279 | $998,417 |
| 2016 | $1,050,000 | $84,000 | 47% | $322,547 | $189,433 | $627,386 |
| 2015 | $850,000 | $68,000 | 47% | $261,110 | $153,350 | $416,316 |
| 2014 | $650,000 | $52,000 | 47% | $199,672 | $117,268 | $256,729 |
| 2013 | $500,000 | $40,000 | 47% | $153,594 | $90,206 | $131,436 |
| 2012 | $300,000 | $24,000 | 43% | $119,563 | $37,757 | $37,757 |
Model Notes
- RESIDENCE PROXY: Josh Clark and Chuck Bryant are both Atlanta-based; this is a combined household figure for the two hosts.
- salary comps: 2 disclosed lead fee(s) flagged as non-market outliers (scale / far-below-quote) and excluded from era medians
- Crédit image : Josh Clark and Chuck Bryant via the Stuff You Should Know press kit
Méthodologie
We rebuild Stuff’s career as a yearly time series. Reported show, licensing, and platform deals enter as published, with citations. Years with no published figure are modeled from what the public record shows for the same career stage. Representation fees come out at sourced rates, taxes follow the eras actually lived through, spending follows measured household savings behavior unless court documents say otherwise, and what remains compounds at real market returns. Business stakes are carried at reported valuations, or a low revenue multiple where none exists.
Le modèle complet, chaque tableau de taux et la façon dont nos estimations ont été comparées aux offres réelles sont disponibles. page méthodologie.
Frequently Asked Questions
What is Stuff You Should Know's net worth in 2026?
As of 2026, Stuff You Should Know's net worth is an estimated $10.8 Million. The estimate is built from reported show deals and career earnings, then year by year: income, minus representation fees and taxes, minus spending, compounded at real market returns.
How does Stuff You Should Know make money?
The calculation above counts iHeart podcast talent pay, both hosts, Book royalties, and Live touring and speaking, both hosts. Each enters as its own line, with the basis and source next to it.
How is Stuff You Should Know's net worth calculated?
Reported show and licensing deals enter as published, with citations. Years with no public figure are modeled from what the record shows for the same career stage. We subtract sourced representation fees, taxes for the years Stuff actually earned, and spending from measured savings behavior, then compound at real market returns. Business stakes are carried at reported valuations, or a low revenue multiple where none exists. Every rate and source is published.
How much does Stuff You Should Know earn a year?
Cela varie selon l'année et la transaction, et le tableau annuel ci-dessus répertorie les revenus comptabilisés pour chaque année. Les accords d'émission et de licence signalés entrent tels que publiés. Les années sans personnalité publique sont modélisées à partir de ce que montre le dossier pour la même étape d’une carrière.
Pourquoi le taux d'imposition est-il si élevé et les podcasteurs ne l'évitent-ils pas en faisant appel à une société de prêt ?
Tax comes out at the effective rate for where Stuff lived each year, which is the rate shown in the year-by-year table. In a high-tax state like California, combined federal and state income tax reaches close to half of a top earner's income, so those years run in the mid-40s percent. A loan-out company, the corporation many top earners run their income through, does not lower the tax on the money they take home. Its real advantage is deducting business costs such as agent, manager, and attorney fees, and the model already subtracts those as a separate line before any tax is applied. High earners also fall outside the pass-through business deduction that other company owners can claim, so it buys them no rate cut.
Pourquoi ce chiffre est-il différent de celui des autres sites à valeur nette ?
Most sites publish a single number with no way to check it. This estimate is built in the open: every salary, rate, and assumption is on the page, and the page méthodologie lists every source.
Quelle est la précision de cette estimation ?
Aucune estimation de la valeur nette d’un particulier n’est exacte ; celui-ci est un modèle construit à partir de données publiques. La différence est que vous pouvez voir comment il a été construit et vérifier chaque étape. Le niveau de confiance situé en haut du calcul indique dans quelle mesure le chiffre repose sur des chiffres divulgués, et la page indique où un chiffre s'appuie sur une hypothèse.
Is Stuff You Should Know rich compared to the average person?
Yes. A net worth of $10.8 Million is far above the median American household, which sits near $193,000 according to Federal Reserve data.
What is Stuff You Should Know's biggest source of wealth?
On this page it is iHeart podcast talent pay, both hosts, the largest line in the calculation at $27.6 Million. The full breakdown, with every other line and its source, is above.
Explorez d'autres podcasteurs
À propos de NetWorth Explained
We originally created NWE because nobody in the public-figure net worth space showed their work. Magazines and sites threw out big numbers while hiding behind vague claims of “proprietary algorithms” ou “insider knowledge.” That’s why we started the world’s only publication that transparently showed every assumption, every variable, and every calculation. We’re still the only ones who do it this way. En savoir plus sur NetWorth Explained.