$63.7 Million

PewDiePie (Felix Kjellberg) Чистый капитал 2026

Обновлено July 24, 2026

As of 2026, PewDiePie (Felix Kjellberg) has an estimated net worth of $63.7 Million, computed year by year from measured channel data. Every input, rate, and source behind the number is on this page.

Calculation

  • Измеряется на основе общедоступных данных: просмотров, раскрытия информации о спонсорстве, количества потоков.
  • Каждая ставка получена и опубликована; полосы без измерений, рассчитанные на основе опубликованных эталонных показателей
PewDiePie (Felix Kjellberg)

Fast Facts

BirthdateOctober 24, 1989
BirthplaceGothenburg, Sweden

Who Is PewDiePie (Felix Kjellberg)?

PewDiePie (Felix Kjellberg) is a YouTube creator. The earnings behind PewDiePie's net worth come from YouTube ad revenue, brand sponsorships, merchandise, Channel memberships, Tsuki merch brand profit above generic store lane, and paid social posts.

The model tracks PewDiePie's earning years from 2010 to 2026, with the biggest single year in 2020 at about $33.5 Million of gross income. After production costs, taxes, and living costs, what stays invested compounds at market returns into an estimated $63.7 Million today.

Data

Каждая строка ниже рассчитана на основе общедоступных данных и опубликованных таблиц тарифов на нашем сайте. страницу методики. Уверенность: Оценка С. Документированные цифры охватывают лишь небольшую часть этой цифры, поэтому большая ее часть смоделирована на основе опубликованных показателей и сопоставимых показателей (оценки варьируются от A, в основном документально подтвержденного, до C, в основном смоделированного).

The Calculation

PewDiePie (Felix Kjellberg) net worth line items
LineAmount
Revenue
Доход от рекламы за весь период (совокупный)
the channel's measured views, paid at published ad rates for its genre
$53,531,633
Доход от спонсорства за весь период (за вычетом менеджмента)
измерял спонсируемые видео по опубликованным ставкам после сокращения руководства
$40,434,538
Товар, по оценкам
небольшая доля заинтересованных фанатов, покупающих одну каплю в год с гарантированной прибылью
$39,198,259
Число подписчиков на канале (оценка)
небольшая доля заинтересованных поклонников по стандартной цене членства, автор оставляет за собой 70 %
$4,443,409
Социальное спонсорство, по оценкам
платные посты Instagram и TikTok, цена по охвату подписчиков
$3,721,286
Tsuki merch brand profit above generic store lane, modeled
owned Tsuki brand is higher-margin than POD; store lane already counts fan spend at owned margins, this line is the residual brand premium only and is kept small to limit double-count risk (tsuki.market)
$3,750,000
Инвестиционная доходность от сбережений
savings compounded at a 60/40 portfolio's actual yearly returns
$22,440,082
Expenses
Затраты на производство
a share of gross, set by the channel's production style
-$7,582,626
Налоги на доход создателей
эффективные налоговые ставки для места проживания автора, год за годом
-$56,471,067
Личные расходы
устанавливается на основе измеренной нормы сбережений домохозяйств на каждом уровне дохода
-$39,785,282
Предполагаемая чистая стоимость$63,680,233

Как происходит расчет. Ad revenue starts from the channel’s real view counts. We read the views for each year from public data and Internet Archive snapshots, then pay them at the published ad rate for the channel’s genre, adjusted for the year and where the audience watches from. Views from before YouTube paid for Shorts are priced at the Shorts Fund floor. Sponsorship counts only the videos our scan flags as sponsored, priced at published rates and taken after a management cut. Merchandise, memberships, and paid social posts are estimated from the size of the engaged audience at sourced per-fan rates. Every rate behind these lines is published on our страницу методики.

Чистый капитал Over Time

$20M$40M$60M20102014201820222026$63.7 Million2010: $1,6472011: $27,2402012: $583,6012013: $1,565,6002014: $3,195,0642015: $4,647,4872016: $8,447,8232017: $13,290,7792018: $17,286,8632019: $25,965,2962020: $38,365,7072021: $48,526,6772022: $42,740,4272023: $50,042,0432024: $56,913,7042025: $63,553,1242026: $63,680,233

Смоделированный баланс на конец каждого года, соответствующий приведенной ниже таблице по годам.

Год за годом

PewDiePie (Felix Kjellberg) year by year model
YearДоход от рекламыСпонсорство (чистое)Прочие доходыСтавка налогаSavedBalance
2026$134,111$210,147$344,99148%$127,109$63,680,233
2025$253,627$645,734$759,93548%$419,891$63,553,124
2024$488,973$953,944$1,175,83148%$662,444$56,913,704
2023$1,164,749$1,203,001$2,163,66348%$1,150,414$50,042,043
2022$1,600,769$2,555,516$2,764,38040%$2,011,987$42,740,427
2021$4,173,345$8,703,119$5,583,01140%$5,317,837$48,526,677
2020$7,570,215$16,819,617$9,131,98740%$9,629,810$38,365,707
2019$6,035,191$4,793,462$8,799,04440%$5,738,144$25,965,296
2018$6,024,390$1,827,162$6,958,56640%$4,344,303$17,286,863
2017$6,016,501$475,328$6,783,58440%$3,911,364$13,290,779
2016$4,519,727$701,459$6,647,96140%$3,509,292$8,447,823
2015$4,007,768$1,048,484$040%$1,426,926$4,647,487
2014$4,902,236$414,917$040%$1,503,340$3,195,064
2013$3,919,115$82,648$052%$905,892$1,565,600
2012$2,447,493$0$052%$554,210$583,601
2011$239,692$0$052%$25,542$27,240
2010$33,731$0$052%$1,647$1,647
Воспроизведите это число. Оценка собственного капитала должна быть воспроизводима так же, как и научные открытия: одни и те же данные общественности и одни и те же опубликованные показатели всегда должны давать один и тот же ответ. Статистика канала поступает из API данных YouTube (бесплатный ключ, каналы + конечные точки видео), количество потоков, из общедоступного трекера Kworb, а исторические представления, из снимков интернет-архива. Каждая ставка (цена за тысячу показов по жанрам и эпохам, ставки спонсорства, налоговые ставки, нормы сбережений, контрольные показатели доходности) публикуется с цитатами на нашем сайте. страницу методики. Apply the rates to the measured numbers year by year as shown above and you will land on $63.7 Million. Reconciliation: pewdiepie-felix-kjellberg: catalog covers 99.8% of channel views.

Методология

We rebuild PewDiePie's career as a yearly time series. Measured views earn era-appropriate ad rates, measured sponsored videos earn sourced integration rates, production costs and management fees come out, taxes follow the jurisdictions actually lived in, spending follows academic savings-rate data, and what remains compounds at real market returns. Business stakes are valued from real transactions where they exist, with a marketability discount on minority holdings. Lanes without direct measurement, like merchandise, are estimated from published benchmarks.

Полная модель, каждая таблица тарифов и то, как наши оценки сверяются с реальными сделками, находятся на сайте. страницу методики.

Frequently Asked Questions

What is PewDiePie (Felix Kjellberg)'s net worth in 2026?

As of 2026, PewDiePie (Felix Kjellberg)'s net worth is an estimated $63.7 Million. The estimate is built year by year from measured channel data: income, minus costs and taxes, minus spending, compounded at real market returns, plus any business stakes.

How does PewDiePie (Felix Kjellberg) make money?

Mainly YouTube ad revenue and brand integrations across 29 billion lifetime views, measured directly from his catalog, plus estimated merchandise and paid social posts. Savings from the peak years compound at market returns.

How is PewDiePie (Felix Kjellberg)'s net worth calculated?

We measure views and sponsored videos from public YouTube data, apply published per-genre rates for each era, subtract taxes for where PewDiePie actually lived each year, subtract spending using academic savings-rate data, and compound what remains at real market returns. Every rate and source is published, so you can reproduce the number yourself.

How much does PewDiePie (Felix Kjellberg) earn from YouTube?

The year-by-year table above shows the ad revenue and sponsorship counted for each year. Ad income comes from measured views paid at the published rate for the channel's genre, and sponsorship from the videos flagged as sponsored. Earnings track PewDiePie's uploads and view counts, so they rise and fall with the channel's output rather than staying flat.

Почему ставка налога такая, какая она есть, и не снижает ли прохождение доходов через компанию?

Tax comes out at the effective rate for the country PewDiePie lived in each year, which is why the rate in the year-by-year table changes when a move is on the public record. Running income through a company, an LLC in the United States or a limited company in the United Kingdom, does not lower the tax on money the owner takes home. Its advantage is deducting business costs, and the model already subtracts production costs and management fees before tax is applied.

Почему эта цифра отличается от других сайтов с чистым капиталом?

Most sites publish a single number with no way to check it. This estimate is built in the open: every rate and assumption is on the page, and the страницу методики lists every source.

Насколько точна эта оценка?

Никакая оценка собственного капитала частного лица не является точной; это модель, построенная на основе общедоступных данных. Разница в том, что вы можете увидеть, как все было построено, и проверить каждый шаг. Уровень достоверности в верхней части расчета показывает, какая часть цифры основана на измеренных или задокументированных цифрах, а на странице отмечаются места, где цифры основаны на предположениях.

Is PewDiePie (Felix Kjellberg) rich compared to the average person?

Yes. A net worth of $63.7 Million is far above the median American household, which sits near $193,000 according to Federal Reserve data. See where you stand with our Калькулятор процентиля собственного капитала или сравнить с средний собственный капитал по возрасту.

What is PewDiePie (Felix Kjellberg)'s biggest source of wealth?

On this page it is YouTube ad revenue, the largest line in the calculation at $53.5 Million. The full breakdown, with every other line and its source, is above.

How much does PewDiePie (Felix Kjellberg) make from sponsorships?

The model counts $40.4 Million in career sponsorship income for PewDiePie, net of management fees. It is measured from the videos flagged as sponsored, paid at published integration rates, and sits as its own line in the calculation above.

How did PewDiePie (Felix Kjellberg) get rich?

PewDiePie (Felix Kjellberg) built one of the largest YouTube followings ever, and ad revenue from it is the core of his wealth. The page measures more than $76 million in lifetime ad revenue across roughly 29 billion views, plus about $57 million in brand and sponsorship income after fees. Merchandise and paid social posts add several million more, and the savings from those years compound at market returns.

How much money does PewDiePie (Felix Kjellberg) make?

Over his career the channel has earned an estimated $76 million in ad revenue and around $57 million in sponsorships before tax, the two lanes behind most of the total. His income peaked in the mid-2010s and runs lower now that he uploads less often, which the year-by-year table above reflects.

Изучите другие YouTubers

О NetWorth Explained

We originally created NWE because nobody in the public-figure net worth space showed their work. Magazines and sites threw out big numbers while hiding behind vague claims of “proprietary algorithms” или “insider knowledge.” That’s why we started the world’s only publication that transparently showed every assumption, every variable, and every calculation. We’re still the only ones who do it this way. Подробнее о NetWorth Explained.